Many people go into business with little to no pricing knowledge. There are several skills you need when running a company and product pricing is an essential one. The right price attracts consumers, may give you an edge over your competitors, increases…
In every sector, female leaders often lead differently than their male counterparts. While this is not a bad thing because leadership styles differ, female leaders sometimes do not get what they need from their subordinates because of certain leadership styles. However, it…
“To lead people, walk behind them.” - Lao Tzu
You have been ‘grinding’ at your former jobs, but you really want to be at the helm and run your own business, manage your own team. You don’t want to work for ‘the man’,…
Have you ever felt like you don’t deserve to be where you are at currently, that all your accomplishment is a fraud? Do you try to downplay your achievements and are generally uncomfortable with receiving praises from people or do you feel…
As a small business, building a brand should be a goal from day one, when you are starting your business. A brand represents people’s perception of your image, products/services, reputation, values, and motivation so it is important to keep it clearly visible…
So let’s talk about customers for a quick minute. The reason we are in business is to provide a solution so valuable that somebody is willing to pay for it. Customers are therefore an integral part of our business and its growth.…
From idea, to validation, to expanding or pivoting, funding is a major success factor for any business. A successful company lacking funding at the crucial time of their growth can go out of business and a not so great company with funding…